Digital advertising
Reach parents while they read the school news that matters to them.
Advertise on AWSUM with clickable website banners, local school news sponsorship or social campaigns. Choose the areas your business serves.
Real placements on awsumnews.co.za — leaderboard above the masthead, rectangle beside the article.
Three ways to advertise
Start with what you want to achieve
You can combine options. We’ll set out what each part includes so you can assess the total campaign cost.
Option one
Website banners
Put your offer one click away. Your banner can link parents to your website, WhatsApp or a specific promotion, so they can find out more and contact your business. From R3 200 a month, excl. VAT.
Choose a geographical area and a monthly impression package. We’ll confirm targeting and available delivery for the location you want to reach.
Leaderboard, rectangle and half-page formats are available. Banner design help is included, and rotating creative can showcase different products or offers.
| Impressions per month | Price per month | Enquire |
|---|---|---|
| 10 000 | R3 200 | Select |
| 15 000 | R4 800 | Select |
| 20 000 | R6 400 | Select |
| 25 000 | R8 000 | Select |
| 30 000 | R9 600 | Select |
An impression is one recorded display of your advert. Repeat displays may reach the same person. Packages cover impressions, not guaranteed clicks or enquiries.
Packages are quoted against the area you select. Tell us if you need delivery split across more than one area and we’ll confirm what is possible. Reporting on your campaign is confirmed with your booking.
Option two
Become the name behind local school achievements
Put your business alongside the school stories families follow, with sponsor branding across the agreed AWSUM posts in your area.
A school submits its news, AWSUM publishes it with your sponsor branding, and where schools share that coverage it reaches more of their community. News volumes and school sharing vary through the year, so sponsorship is sold on placement rather than on a guaranteed number of posts or people reached.
Your advert inside the school news parents came to read.
Tell us your area and we’ll price it
Banners start at R3 200 a month. Sponsorship and social are quoted against the towns and school clusters you want.
Option three
Promote your offer on relevant local social pages
Tell us the message and towns you want to target. We’ll confirm the pages, number and type of posts, campaign dates and any paid promotion included.
Campaigns run across selected AWSUM pages, with LoveLocal options where appropriate. LoveLocal is AWSUM’s sister community title, which is why it appears alongside us here.
Your quote separates booked posts and paid promotion from additional organic school sharing.